Executive and Shareholder Activity in adidas AG on 11 September 2026
Adidas AG, the German sports‑wear manufacturer listed on Xetra, reported two distinct sets of corporate‑governance transactions on 11 September 2026. The disclosures were filed through the European Securities and Exchange Commission’s (EQS) reporting system and were also published on the company’s website.
1. Transactions of the Board Member Birgit Kretschmer
On 11 September 2026, Birgit Kretschmer, a member of Adidas AG’s managing body, executed a purchase of the company’s shares. The transaction was settled through a joint‑custody account shared with her spouse. The securities involved were ordinary shares identified by ISIN DE000A1EWWW0. The transaction was reported to the market at 15:45 CET/CEST, in compliance with the disclosure obligations applicable to directors and officers under EU Regulation (EU) 2018/1936.
2. Activity of NNS Investments (Cyprus) Limited
The same day, the holding entity NNS Investments (Cyprus) Limited, which is associated with a director of Adidas AG, announced the closure of several long call options and the opening of new call positions with extended maturities. The positions were settled at the following strike prices and expiration dates (each position comprised 100 000 units):
| Strike | Expiry | Action |
|---|---|---|
| 153.08 | 03‑Nov‑26 | Close |
| 156.00 | 14‑Sep‑26 | Close |
| 157.58 | 07‑Dec‑26 | Close |
| 157.58 | 09‑Dec‑26 | Close |
| 159.80 | 16‑Nov‑26 | Close |
| 164.30 | 21‑Sep‑26 | Close |
| 164.69 | 10‑Nov‑26 | Close |
| 165.20 | 06‑Nov‑26 | Close |
| 167.32 | 13‑Nov‑26 | Close |
| 168.31 | 20‑Nov‑26 | Close |
Subsequent to the closures, the entity opened new call positions at the same strike levels but with longer maturities. The total value of the transactions was reported at 15:50 CET/CEST.
These filings demonstrate active engagement by both a board member and an associated investment vehicle in the equity and derivatives markets of Adidas AG. The disclosures align with the regulatory requirements for transparency in insider trading and executive ownership within the European Union.
