DeFi Technologies Inc. Expands into Turkey with Innovative Digital Asset Products

In a strategic move to capitalize on the burgeoning digital asset market, DeFi Technologies Inc. has announced a significant partnership with Misyon Bank and Misyon Kripto. This collaboration aims to introduce Exchange-Traded Products (ETPs) in Turkey, providing Turkish investors with alternative access to digital assets such as Bitcoin and Ethereum. The initiative underscores DeFi Technologies’ commitment to expanding its global footprint and tapping into high-growth markets.

Strategic Expansion into Turkey

Turkey has emerged as a high-growth market for digital assets, ranking among the top countries in crypto adoption. This trend is driven by factors such as inflation, currency volatility, and a digitally native population. Notably, over 50% of the investor population in Turkey holds digital assets, highlighting the country’s potential as a lucrative market for digital asset investment products.

DeFi Technologies’ partnership with Misyon Bank and Misyon Kripto leverages the local bank’s regulatory strength and market expertise. This collaboration is poised to simplify the investment process for Turkish investors through the familiar ETP format, thereby reducing barriers to entry and facilitating broader adoption of digital assets.

Global Growth Momentum

The strategic expansion into Turkey aligns with DeFi Technologies’ broader growth strategy, which includes targeting high-growth regions such as the Middle East, Asia, and Africa. By partnering with established local entities, DeFi Technologies aims to strengthen its market presence and capitalize on the significant trading volume in these regions. The Turkish Lira, being one of the top five fiat currencies in crypto trading, further enhances the attractiveness of this market.

Financial Outlook and Market Position

In addition to its strategic expansion, DeFi Technologies has reaffirmed its 2025 revenue guidance of $201 million (U.S.). This reaffirmation underscores the company’s confidence in its growth trajectory and its ability to meet financial targets despite market volatility.

Moreover, DeFi Technologies has solidified its position as a leading institutional asset manager of Solana in North America and the third-largest in Europe. The Solana-ETP offered by Valour, a subsidiary of DeFi Technologies, has reclaimed the top spot in Assets Under Management (AUM) among Solana funds in Europe. As of May 23, 2025, Valour’s Solana-ETP holds $274.9 million (377.5 million CAD), surpassing its Bitcoin-ETP counterpart.

Conclusion

DeFi Technologies Inc.’s strategic expansion into Turkey, coupled with its strong market position in the Solana ecosystem, positions the company for continued growth and success in the digital asset space. By leveraging partnerships and tapping into high-growth markets, DeFi Technologies is well-positioned to capitalize on the global momentum in digital asset adoption.