Generac Holdings Inc. Announces Leadership Change in International Operations

Generac Holdings Inc. (NYSE: GNRC), the global leader in the design, manufacture, and supply of energy solutions, has appointed Niccolò Borracchini as Executive Vice President – International, effective immediately. The promotion follows the retirement of long‑time executive Paolo Campinoti, who served the company for more than three decades.

New Role and Responsibilities

In his new capacity, Borracchini will oversee the operations of the Generac and Pramac brands across all markets outside the United States and Canada. He will join the Executive Leadership Team and report directly to Chairman, President and CEO Aaron Jagdfeld. His responsibilities will include steering international strategy, driving growth in commercial and industrial segments, and expanding the company’s presence in EMEA, APAC, and LATAM regions.

Borracchini’s experience spans from his entry into Pramac in 2015 as Corporate General Manager to his pivotal role in the integration and global expansion of Pramac following its acquisition by Generac in 2016. His promotion signals the company’s continued emphasis on strengthening its international footprint and leveraging the expertise of seasoned leaders.

Transition and Continuity

Paolo Campinoti, who has been a key architect of Pramac’s transformation from a local Italian firm into a global brand, will transition to an advisory role as President – International Development. His strategic guidance is expected to support Generac’s commercial and industrial growth worldwide.

Market Context

Generac’s stock has shown robust performance over the past years. As of July 1, 2026, the share price stood at $252.66, up from $150.60 three years earlier—a 67.77 % increase for investors. The company’s market capitalization is approximately $14.9 billion, with a price‑earnings ratio of 78.92, reflecting investor confidence in its growth trajectory.

With the leadership reshuffle, Generac reinforces its commitment to delivering reliable power solutions across diverse markets, positioning itself for continued expansion and innovation in the industrial and electrical equipment sector.