JAKKS Pacific, Inc., a prominent player in the Consumer Discretionary sector, has been making waves in the toy industry with its diverse range of products. As a U.S.-based company, JAKKS Pacific specializes in the development, manufacturing, and marketing of toys and related products aimed at children. Their extensive product line includes action figures, die-cast collectible and toy vehicles, preschool toys, and fashion dolls and accessories, catering to a wide array of interests and age groups.

As of February 4, 2026, JAKKS Pacific’s stock, traded on the Nasdaq under the ticker symbol JAKK, closed at $18.05. This price point reflects a significant fluctuation over the past year, with the stock reaching a 52-week high of $35.79 on February 19, 2025, and a low of $14.87 on November 18, 2025. This volatility underscores the dynamic nature of the toy industry and the broader market conditions impacting consumer discretionary goods.

A notable development occurred on January 13, 2026, when JAKKS Pacific’s share price crossed the 200-day moving average. This technical milestone often garners attention from financial analysts and investors, as it can signal a shift in market sentiment or underlying company performance. Despite this, no new corporate announcements have been made since this event, leaving investors to speculate on the company’s future trajectory based on existing data.

Key valuation metrics provide further insight into JAKKS Pacific’s financial standing. The company’s price-to-earnings (P/E) ratio stands at 37.75, indicating that investors are willing to pay a premium for each dollar of earnings, reflecting optimism about future growth prospects. Meanwhile, the price-to-book (P/B) ratio of 0.813 suggests that the market values the company’s assets at a premium relative to their book value, which could be indicative of strong brand equity or market positioning.

Technical analysis reveals that JAKKS Pacific has experienced recent upward momentum, although the stock remains within a broad historical channel. This suggests that while there is positive movement, the stock’s price is still subject to the broader market trends and sector-specific dynamics.

In summary, JAKKS Pacific, Inc. continues to be a significant entity in the leisure products industry, with its diverse product offerings and strategic market positioning. The company’s stock performance and valuation metrics reflect both the challenges and opportunities within the consumer discretionary sector. As the market evolves, JAKKS Pacific’s ability to innovate and adapt will be crucial in maintaining its competitive edge and delivering value to its shareholders.