Liqun Commercial Group Co., Ltd.: Stock Trading Anomaly and Market Context
Liqun Commercial Group Co., Ltd. (股票代码 601366) announced a stock trading risk warning on 18 December 2025, following an unusually sharp rally in its share price. According to the company’s disclosure, the stock price surged by more than 20 % over three consecutive trading days (15–17 December). The Shanghai Stock Exchange rules classify such movement as an “abnormal price fluctuation”, prompting the company to issue the warning and remind investors of the potential for a subsequent decline.
Key Points from the Announcement
| Item | Detail |
|---|---|
| Trading dates with abnormal movement | 15‑17 December 2025 |
| Cumulative price change | ≥ 20 % |
| Price on 18 December | New‑high, again hit the daily limit |
| P/E ratios (as of 17 December) | Static P/E = 184.21, Rolling P/E = 330.98 |
| Industry benchmarks | Retail sector static P/E ≈ 28.11; rolling P/E ≈ 27.81 |
| Quarter‑to‑quarter performance (Q1–Q3 2025) | Revenue = 53.65 billion CNY (‑4.83 % YoY); Net profit attributable to shareholders = 13.74 million CNY (‑46.79 % YoY) |
| Risk warning | Investors urged to exercise prudence and consider the risk of a sharp pullback |
The announcement also highlighted that Liqun’s P/E multiples are significantly higher than the average for the retail industry, suggesting that the market may have priced in expectations of rapid growth that have not yet materialised.
Market‑Wide Context
While Liqun’s share price experienced a dramatic short‑term rally, the broader equity market showed a more muted performance on the following day:
- The Shanghai Composite Index opened lower but later recovered, reflecting a general market rebound.
- The ChiNext Index dipped more than 2 %, indicating that high‑growth tech names remained under pressure.
- Across the market, liquidity contracted: total trading volume fell by about 1.6 trillion CNY from the previous day, a decline of roughly 155 billion CNY.
Sector‑specific activity revealed divergent flows:
- Retail and consumer‑discretionary sectors continued to attract net inflows, with retail chains receiving over 225 billion CNY in net capital from institutional investors during the week. This suggests sustained interest in consumer‑spending themes, albeit tempered by recent volatility.
- Electronic and power‑equipment sectors faced net outflows, underscoring a shift away from purely cyclical or growth‑oriented plays toward more defensive or policy‑supported industries.
Liqun’s Position in the Retail Landscape
Liqun Commercial Group operates a broad portfolio of department stores and offers a wide array of merchandise—including apparel, jewellery, cosmetics, home furnishings, and electronic appliances—alongside logistics and e‑commerce services. The company’s market capitalization stands at approximately 4.94 billion CNY. Despite its diversified retail mix, the firm’s recent earnings slide and high valuation multiples raise concerns about the sustainability of its growth trajectory.
Implications for Investors
- Price Volatility: The sharp rally and subsequent limit‑up on 18 December signal heightened short‑term volatility. Investors should be wary of over‑leveraged positions that could be reversed rapidly.
- Valuation Gap: Liqun’s P/E multiples far exceed sector averages, implying that the market may have overstretched expectations or that the company faces significant earnings pressure.
- Earnings Decline: A nearly 47 % drop in net profit for the first three quarters of 2025 highlights operational challenges that may weigh on future performance.
- Sector Momentum: While the retail sector attracted net inflows, the overall market softness and the outflow from high‑growth tech names suggest a cautious environment for discretionary spending stocks.
In summary, Liqun Commercial Group’s recent abnormal price movement, coupled with a steep valuation gap and declining earnings, underscores the importance of a disciplined, risk‑aware investment approach. Investors should monitor subsequent earnings releases and broader market sentiment before committing substantial capital to the stock.




