Maxis Berhad: A Financial Powerhouse in Malaysia

In the ever-evolving landscape of Malaysia’s financial sector, Maxis Berhad stands out as a beacon of resilience and strategic growth. As of August 21, 2025, the company has once again demonstrated its financial prowess by posting a robust second-quarter net profit of RM398 million, marking an 11.8% increase from the previous year. This achievement is particularly noteworthy given the slight dip in revenue, which fell by 0.9% to RM2.56 billion. The company’s ability to maintain profitability amidst a softer top line is a testament to its disciplined focus on operational excellence and cost management.

Strategic Dividend Declaration

In a move that underscores its confidence in sustained financial health, Maxis has declared a dividend of four sen per share for the second quarter. This decision aligns with the company’s commitment to delivering shareholder value while maintaining its full-year guidance. The dividend declaration is a clear signal of Maxis’s robust financial position and its ability to generate consistent returns for its investors.

Operational Highlights and Challenges

The company’s financial performance has been driven by several key factors. Despite a 0.93% year-on-year decline in revenue, Maxis has managed to achieve a 4.6% increase in EBITDA, reaching RM10.94 billion. This growth is attributed to effective cost control measures and a strategic focus on enhancing service offerings. The company’s service revenue, although impacted by a new commercial arrangement under the Maxis Safeguard plan, has shown resilience with stable consumer and enterprise business growth.

Consumer and Enterprise Business Growth

Maxis’s consumer business has seen a 1.3% year-on-year decline in service revenue, yet the company has successfully bolstered its postpaid business, driving a 2.8% increase in mobile subscriptions to 9.81 million users. The home services segment has also experienced a 1.2% revenue increase, reflecting steady consumer demand. On the enterprise front, service revenue has risen by 1.5%, driven by an expanded mobile user base and growth in fixed and solutions businesses.

Strategic Investments and Future Outlook

Looking ahead, Maxis remains committed to strategic investments in its network and offerings to enhance its integrated capabilities and meet evolving customer needs. The company’s partnership with China Mobile International Ltd to launch the CMLink MVNO brand in Malaysia is a strategic move that leverages its 4G and 5G network capabilities, offering innovative data-sharing services between China and Malaysia.

Conclusion

Maxis Berhad’s financial performance in the second quarter of 2025 is a clear indication of its strategic acumen and operational efficiency. Despite facing revenue challenges, the company has maintained its profitability and shareholder value through disciplined cost management and strategic investments. As Maxis continues to navigate the dynamic telecommunications landscape, its focus on innovation and customer-centric solutions positions it well for sustained growth and success in the years to come.