My Size Inc. Makes Strategic Acquisition in Circular Fashion Sector

In a bold move that underscores its commitment to innovation and growth, My Size Inc., a technology company based in Israel’s Airport City sector, has announced the acquisition of key assets from Percentil, a prominent second-hand fashion marketplace operating across several European countries. This acquisition marks a significant expansion of My Size’s portfolio in the circular fashion and re-commerce sector, aligning with the company’s strategic vision and upcoming EU regulatory requirements.

Strategic Expansion and Market Positioning

My Size Inc., known for its sophisticated algorithm-based measurement technology, has long been a pioneer in AI-driven retail solutions. The acquisition of Percentil’s assets is a strategic step to enhance its B2B and B2C offerings. The deal includes a talented team of 17 employees, robust warehouse infrastructure, and an advanced AI-powered pricing engine. Additionally, My Size has acquired an inventory of 120,000 quality-vetted garments, positioning itself as a leader in the premium second-hand fashion market.

Repositioning and New Service Launches

With this acquisition, My Size plans to reposition Percentil as a premium marketplace, catering to a growing consumer demand for sustainable and high-quality fashion options. The company is set to launch new services, including a B2B ‘Circularity as a Service’ solution, which aims to provide businesses with innovative ways to integrate circular fashion practices into their operations. This initiative is expected to not only enhance My Size’s service offerings but also drive significant revenue growth.

Financial Outlook and Market Impact

The acquisition is anticipated to have a substantial impact on My Size’s financial performance. The company forecasts a 25% increase in total revenue, reflecting the strategic importance of this move. Despite a challenging market environment, as evidenced by a recent close price of $1.2 and a 52-week low of $1.011, My Size’s market cap stands at $9.2 million. The company’s forward-looking strategy and recent acquisition are expected to bolster investor confidence and drive future growth.

Conclusion

My Size Inc.’s acquisition of Percentil’s assets is a testament to its innovative approach and commitment to expanding its footprint in the circular fashion sector. By integrating Percentil’s resources and expertise, My Size is well-positioned to capitalize on emerging market trends and regulatory changes in the EU. This strategic move not only enhances My Size’s product offerings but also sets the stage for sustained revenue growth and market leadership in the evolving retail landscape.