Rakuten Group Inc. Announces Yen Bond Offering

Rakuten Group Inc., a leading internet service provider based in Tokyo, Japan, has recently taken a significant financial step by hiring banks for a yen bond offering. The company plans to raise approximately 150 billion yen, equivalent to about $1 billion. This move was reported by Daiwa Securities Co., one of the underwriters involved in the deal. The bond offering is part of Rakuten’s strategy to bolster its financial position and support its ongoing operations and growth initiatives.

Financial Overview of Rakuten Group Inc.

Rakuten Group Inc. operates within the Consumer Discretionary sector, focusing on internet finance services such as “Rakuten Card” and “Rakuten Bank,” as well as digital content services including electronic book offerings. The company is publicly traded on the Tokyo Stock Exchange and went public in April 2000. As of July 9, 2025, Rakuten’s close price was 808.5 JPY, with a market capitalization of 1,683,640,000,000 JPY. Despite a challenging financial environment, reflected in a negative price-to-earnings ratio of -8.6, Rakuten continues to be a significant player in its industry.

Market Context and Related News

In related financial news, Nissan Motor Co. has successfully raised US$4.5 billion through a junk-bond sale, despite offering a record-high coupon to attract investor interest. This move is part of Nissan’s broader strategy to refinance its debt and raise over ¥1 trillion, including through asset sales. The automaker’s efforts have been met with substantial investor demand, highlighting the market’s appetite for high-yield opportunities despite potential risks.

Rakuten’s bond offering comes at a time when companies like Nissan are navigating complex financial landscapes, balancing the need for capital with investor expectations. As Rakuten proceeds with its bond issuance, the company aims to leverage this capital to enhance its service offerings and maintain its competitive edge in the rapidly evolving digital and financial services sectors.

For more information on Rakuten’s offerings and initiatives, interested parties can visit their official website at www.rakuten.co.jp .