Fly Play Hf.

Fly Play hf., a key player in Iceland’s consumer discretionary sector, has navigated a series of financial maneuvers, including a convertible bond issuance and a withdrawn takeover bid, showcasing its strategic agility in a volatile market.

Fly Play hf. has successfully pivoted its strategy to focus on leisure and ACMI operations, resulting in improved financial health and positioning the company for future growth and profitability.