Sentiment Trading

LQR House Inc., a digital marketing company, has taken a surprising turn by venturing into the alcoholic beverage industry, but its financial performance and sustainability are now under scrutiny.

LQR House Inc.’s stock price has plummeted from a 52-week high of $98 to $1.99, sparking concerns about the company’s financial health and ability to sustain its niche business model in the competitive alcoholic beverage marketing space.